Leading the way to a more equitable world through inclusive, community-driven design.
What is the THE5WH Approach?
We believe the right questions lead to the right spaces. That’s why every project begins with The 5WH Approach- the foundation of our process and the inspiration behind our name.
We don’t start with answers. We start by asking the right questions, letting curiosity guide us to the true meaning of the space. We ask questions such as:
WHO do we design for?
WHAT values should guide the project?
WHEN does the space function at its best?
WHERE will the space be located?
WHY does this space matter to the community?
HOW do we bring this vision to life?
Because good design isn’t about having all the answers-it’s about asking the right questions.
Why We Design
Design profoundly shapes our lives, influencing how we interact, connect, and experience the world. This belief fuels our passion for creating meaningful, community-driven designs.
It impacts nearly every aspect of our well-being, from our sleep and ability to learn to how we connect with others, stay productive, and feel happy.
Poorly designed spaces, such as noisy living areas or unhealthy workplaces, can detract from our quality of life and harm our overall well-being. In contrast, thoughtful spaces—like inclusive public areas or healing environments—can enhance our experiences, promoting greater happiness and connection.
The power of choice lies with you, the user of the space.
By embracing the ideas of choice, flexibility, and agency, you have the ability to shape how a space serves your unique needs and preferences. We see ourselves as facilitators, here to help you realize your vision. We believe you already know what you want—our role is to guide you, refine your ideas, and bring them to life through intentional design.
The Power of Choice
Are you ready to build something together?